Set up URL redirects for your Square Online site
About URL redirects
If you’re migrating a website and domain from another platform to Square using Square Online, 301 redirects preserve your old page URLs by redirecting them to your new ones. Your search engine rank for that page is preserved, you won’t lose traffic and your SEO stays the same. URL redirects are useful because web hosts use different technologies and codebases.
Before you begin
You can set up URL redirects from your Square Dashboard.
URL redirects are different from domain forwarding, which helps direct other domains to a primary domain in order to see the same website (regardless of which domain is entered in a web browser). Learn how to connect your domain to Square Online.
Square Online only supports one redirect per page. There are some URLs that may not work with redirects such as "mybusiness.com/pages/picture.jpg" or "mybusiness.com/document.pdf".
URL redirects are only viable if you're using the same domain name with Square as the one you used with your old host. If you're using a completely new domain with Square, individual pages on your old site using the old domain can't be redirected to your new Square Online pages using the new domain.
Set up a URL redirect for a single page
You can set up 301 redirects for individual pages on your Square Online site from your Square Dashboard.
Sign in to your Square Dashboard and go to Sales channels > Online > Website > Edit site.
Open up a page of your choice.
Select the gear icon in the editing panel to View page settings.
In the popup window's General tab, enable redirects using the toggle.
Enter the old page URL into the redirect field and select Save.
Publish your site to make the changes live.
Set up URL redirects for multiple pages
You can set up 301 redirects for multiple pages on your Square Online site from your Square Dashboard.
Sign in to your Square Dashboard and go to Sales channels > Online > Website > SEO.
For URL Redirects, select Add redirects.
Enter the old page URL in the text box and select the new page from the drop-down menu.
Use the +Add Another link to create more redirects.
Select Save when finished.
Publish your site to see the changes live.